{"id":7309,"date":"2023-04-26T10:14:20","date_gmt":"2023-04-26T13:14:20","guid":{"rendered":"https:\/\/petrolgroup.pro\/en\/portfolio\/arquitetura-design-rede-posto-on-petro-br277-copy\/"},"modified":"2026-04-27T20:58:39","modified_gmt":"2026-04-27T23:58:39","slug":"gas-station-visual-design-move-mais","status":"publish","type":"portfolio","link":"https:\/\/petrolgroup.pro\/en\/portfolio\/gas-station-visual-design-move-mais\/","title":{"rendered":"Visual Design Project: Move+ Gas Station"},"content":{"rendered":"\t\t
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VISUAL DESIGN PROJECT<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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MOVE+ GAS STATION<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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OVERVIEW<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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A gas station located in Turvo, Paran\u00e1, previously branded by Ipiranga and later by Potencial (a local fuel distributor). The new owners wanted to establish their own brand after terminating the contract with the distributor. We developed the visual identity and visual communication for Move+ Gas Station and Convenience Store, based on the existing brand and colors.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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SERVICES<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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VISUAL IDENTITY<\/td>\u00a0<\/td><\/tr>
3D PROJECT<\/td>\u00a0<\/td><\/tr>
3D MOCKUP<\/td>\u00a0<\/td><\/tr>
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3D VISUAL IDENTITY<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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The name Move+ suggests the idea of “more movement,” so we developed the entire design project for this gas station with that concept in mind, aiming to convey a sense of forward motion. To optimize costs and achieve a cleaner visual, we integrated the fuel communicators into the column cladding. Additionally, we designed panels in the station’s colors for the background of the facility to showcase the size and scope of the service and convenience area.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Related Works<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tVila Rica gas station design\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tManaim gas station visual\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tMore projects<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Move+ \u2013 Turvo\/PR<\/b><\/p>\n","protected":false},"featured_media":7296,"template":"","tags":[869,687,677,604,715,601,886,803,849,790,605,573,600,905,891,685,802,898,901,903,906,899,902,904,907,897],"categorias_portfolio":[39,319,14,20],"class_list":["post-7309","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","tag-fuel-station-design-visual-project","tag-fuel-station-visual","tag-fuel-station-visual-art","tag-fuel-station-visual-communication-project","tag-fuel-station-visual-identity-manual","tag-fuel-station-visual-project","tag-gas-station-design-visual-project","tag-gas-station-visual","tag-gas-station-visual-art","tag-gas-station-visual-communication","tag-gas-station-visual-communication-project","tag-gas-station-visual-identity-manual","tag-gas-station-visual-project","tag-luis-eduardo-magalhaes-luis-eduardo-magalhaes","tag-new-fuel-station-visual-communication-image","tag-visual-for-fuel-station","tag-visual-for-gas-station","tag-white-flag-fuel-self-service-station","tag-white-flag-fuel-station","tag-white-flag-fuel-station-image","tag-white-flag-fuel-stations","tag-white-flag-gas-self-service-station","tag-white-flag-gas-station","tag-white-flag-gas-station-image","tag-white-flag-gas-stations","tag-white-flag-self-service-station","categorias_portfolio-3d-visual-identity","categorias_portfolio-todos","categorias_portfolio-design","categorias_portfolio-logo-design"],"acf":[],"yoast_head":"\nVisual Design Project: Move+ Gas Station | Petrol Group<\/title>\n<meta name=\"description\" content=\"Move+ Gas Station Design Project: Development of visual identity for the Gas Station and Convenience Store, located in Turvo, Paran\u00e1, Brazil.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/petrolgroup.pro\/en\/portfolio\/gas-station-visual-design-move-mais\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Visual Design Project: Move+ Gas Station\" \/>\n<meta property=\"og:description\" content=\"Move+ Gas Station Design Project: Development of visual identity for the Gas Station and Convenience Store, located in Turvo, Paran\u00e1, Brazil.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/petrolgroup.pro\/en\/portfolio\/gas-station-visual-design-move-mais\/\" \/>\n<meta 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