{"id":7400,"date":"2023-04-26T21:39:10","date_gmt":"2023-04-27T00:39:10","guid":{"rendered":"https:\/\/petrolgroup.pro\/en\/portfolio\/visual-posto-gasolina-bella-mais-passo-de-torres-sc-copy\/"},"modified":"2026-04-27T20:58:35","modified_gmt":"2026-04-27T23:58:35","slug":"gas-station-visual-identity-albatroz","status":"publish","type":"portfolio","link":"https:\/\/petrolgroup.pro\/en\/portfolio\/gas-station-visual-identity-albatroz\/","title":{"rendered":"Gas Station Visual Identity: Albatroz"},"content":{"rendered":"\t\t
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GAS STATION VISUAL IDENTITY<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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ALBATROZ<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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OVERVIEW<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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An old gas station in Anchieta, Esp\u00edrito Santo. The Albatroz brand already existed, and Petrol DESIGN was hired to create a new visual identity for the facade, along with all the elements of the gas station, with a modern and attractive design that would have a positive impact on the company’s marketing efforts, providing an environment where customers would feel comfortable.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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SERVICES<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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VISUAL IDENTITY<\/td>DESIGN STANDARDS<\/td><\/tr>
3D MOCKUP<\/td>\u00a0<\/td><\/tr>
LOGO DESIGN<\/td>\u00a0<\/td><\/tr>
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LOGO DESIGN<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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For the creation of the visual identity of this gas station, we used the existing orange and green colors from the brand, along with white for illuminated details, which attract a lot of attention.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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IDENTIDADE VISUAL 3D<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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The convenience store was adorned with coverings that followed the same color scheme as the canopy, and a decorative breeze was added to the upper area. To complete the project, we prominently displayed the Albatroz logo on the side of the building, further enhancing the visibility and brand engagement with customers.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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design standards<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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With the approved visual design of the Albatroz gas station, we concluded the project by delivering a descriptive memorandum that includes measurements, views, and detailed information about materials, colors, textures, and lighting.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Related Works<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tVila Rica gas station design\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tMore projects<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Albatroz \u2013 Anchieta\/ES<\/b><\/p>\n","protected":false},"featured_media":7091,"template":"","tags":[880,712,715,606],"categorias_portfolio":[39,319,44,14,391,20],"class_list":["post-7400","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","tag-fuel-station-communication-and-visual-identity","tag-fuel-station-logo-and-visual-identity","tag-fuel-station-visual-identity-manual","tag-fuel-station-visual-identity-project","categorias_portfolio-3d-visual-identity","categorias_portfolio-todos","categorias_portfolio-descriptive-memorial","categorias_portfolio-design","categorias_portfolio-destaque","categorias_portfolio-logo-design"],"acf":[],"yoast_head":"\nGas Station Visual Identity: Albatroz | Petrol Group<\/title>\n<meta name=\"description\" content=\"Albatroz. The Ipiranga gas station in Anchieta, Esp\u00edrito Santo, received a new visual that had a positive impact on its marketing efforts.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/petrolgroup.pro\/en\/portfolio\/gas-station-visual-identity-albatroz\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Gas Station Visual Identity: Albatroz\" \/>\n<meta property=\"og:description\" content=\"Albatroz. The Ipiranga gas station in Anchieta, Esp\u00edrito Santo, received a new visual that had a positive impact on its marketing efforts.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/petrolgroup.pro\/en\/portfolio\/gas-station-visual-identity-albatroz\/\" \/>\n<meta property=\"og:site_name\" content=\"Petrol Group\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-27T23:58:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/petrolgroup.pro\/en\/wp-content\/uploads\/2023\/04\/renovacao-identidade-posto-de-gasolina-Santa-Maria-RS.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Gas Station Visual Identity: Albatroz\" \/>\n<meta name=\"twitter:description\" content=\"Albatroz. The Ipiranga gas station in Anchieta, Esp\u00edrito Santo, received a new visual that had a positive impact on its marketing efforts.\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/petrolgroup.pro\/en\/wp-content\/uploads\/2023\/04\/renovacao-identidade-posto-de-gasolina-Santa-Maria-RS.jpg\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/petrolgroup.pro\\\/en\\\/portfolio\\\/gas-station-visual-identity-albatroz\\\/\",\"url\":\"https:\\\/\\\/petrolgroup.pro\\\/en\\\/portfolio\\\/gas-station-visual-identity-albatroz\\\/\",\"name\":\"Gas Station Visual Identity: Albatroz | Petrol Group\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/petrolgroup.pro\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/petrolgroup.pro\\\/en\\\/portfolio\\\/gas-station-visual-identity-albatroz\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/petrolgroup.pro\\\/en\\\/portfolio\\\/gas-station-visual-identity-albatroz\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/petrolgroup.pro\\\/en\\\/wp-content\\\/uploads\\\/2023\\\/04\\\/renovacao-identidade-posto-de-gasolina-mini.jpg\",\"datePublished\":\"2023-04-27T00:39:10+00:00\",\"dateModified\":\"2026-04-27T23:58:35+00:00\",\"description\":\"Albatroz. 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