{"id":7837,"date":"2023-04-30T16:03:19","date_gmt":"2023-04-30T19:03:19","guid":{"rendered":"https:\/\/petrolgroup.pro\/en\/portfolio\/visual-posto-gasolina-bella-mais-passo-de-torres-sc-copy\/"},"modified":"2026-04-27T20:58:31","modified_gmt":"2026-04-27T23:58:31","slug":"filling-station-visual-design-taboao","status":"publish","type":"portfolio","link":"https:\/\/petrolgroup.pro\/en\/portfolio\/filling-station-visual-design-taboao\/","title":{"rendered":"Filling Station Visual Design: Tabo\u00e3o"},"content":{"rendered":"\t\t
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FILLING STATION VISUAL PROJECT<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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TABO\u00c3O<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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OVERVIEW<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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A classic gas station in the center of S\u00e3o Roque, S\u00e3o Paulo, Posto Tabo\u00e3o has been “integrated” into the city. It is a small, compact gas station whose canopy extends to the edge of the sidewalk. This was only allowed and permitted due to a license granted decades ago, when the road was not even paved yet.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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SERVICES<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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VISUAL IDENTITY<\/td>\u00a0<\/td><\/tr>
3D MOCKUP<\/td>\u00a0<\/td><\/tr>
LOGO DESIGN<\/td>\u00a0<\/td><\/tr>
3D PROJECT<\/td>\u00a0<\/td><\/tr><\/tbody><\/table>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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LOGO DESIGN<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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The solution to improve the image of this gas station would be to develop a new visual project in order to modernize its appearance with a new logo, colors, and everything possible to attract attention and revitalize the classic gas station. For this purpose, we have created a brand for this gas station symbolizing a droplet fueling Brazil in blue and red colors.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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3D VIsUAL IDENTITY<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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The building fa\u00e7ade had old coverings, which we completely covered with white ACM (Aluminum Composite Material) to better showcase the elements developed for the gas station in the visual project.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Related Works<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tVila Rica gas station design\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tManaim gas station visual\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tMore projects<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Tabo\u00e3o \u2013 S\u00e3o Roque\/SP<\/b><\/p>\n","protected":false},"featured_media":7494,"template":"","tags":[786,679,604,606,785,787,713,790,784,605,711,573,607,656,788,789,68,480],"categorias_portfolio":[39,319,14,391,20],"class_list":["post-7837","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","tag-fuel-station-identity-renewal","tag-fuel-station-visual-communication","tag-fuel-station-visual-communication-project","tag-fuel-station-visual-identity-project","tag-gas-station-company-visual-identity","tag-gas-station-identity-renewal","tag-gas-station-logo-and-visual-identity","tag-gas-station-visual-communication","tag-gas-station-visual-communication-and-identity","tag-gas-station-visual-communication-project","tag-gas-station-visual-identity","tag-gas-station-visual-identity-manual","tag-gas-station-visual-identity-project","tag-gasoline-visual-identity-manual","tag-renew-the-visual-identity-of-the-fuel-station","tag-renew-the-visual-identity-of-the-gas-station","tag-sao-paulo","tag-sao-roque","categorias_portfolio-3d-visual-identity","categorias_portfolio-todos","categorias_portfolio-design","categorias_portfolio-destaque","categorias_portfolio-logo-design"],"acf":[],"yoast_head":"\nFilling Station Visual Design: Tabo\u00e3o | Petrol Group<\/title>\n<meta name=\"description\" content=\"A small, compact gas station that needed to modernize its visual identity with a new logo, colors, and everything possible to revitalize it.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/petrolgroup.pro\/en\/portfolio\/filling-station-visual-design-taboao\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Filling Station Visual Design: Tabo\u00e3o\" \/>\n<meta property=\"og:description\" content=\"A small, compact gas station that needed to modernize its visual identity with a new logo, colors, and everything possible to revitalize it.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/petrolgroup.pro\/en\/portfolio\/filling-station-visual-design-taboao\/\" \/>\n<meta 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