GAS STATION CANOPY
VALE+ NETWORK
OVERVIEW
Know the gas station canopy of Vale+ Network! Located in Greater São Paulo, the Vale+ station stands on a busy street, ensuring maximum visibility and easy access. To modernize the façade, the owners turned to PETROL VISUAL for a brand-new canopy. Our team designed an exclusive structure that not only met expectations but also introduced a fresh visual identity to the station. After completing the canopy, the owners requested an expansion, adding new elements to enhance both functionality and brand impact. With this, our work continues to elevate the customer experience and strengthen the Vale+ presence in the market.
SERVICES
| STORE FAÇADE | LOGO DESIGN |
| COLUMN CLADDING | PRICE TOTEM |
| PUMP COMMUNICATOR | CANOPY |
PRODUCTION
The price totem commands attention with its bold design and robust construction, making it a highly visible feature. Crafted from Aluminum Composite Material (ACM) in striking red and black, it immediately catches the eye. At the top, it prominently showcases the station’s logo, reinforcing brand identity and effortlessly drawing drivers’ attention.
Just below the logo, LED panels display the unit prices, ensuring clear and easy readability—even from a distance or in low-light conditions. Moreover, these panels not only enhance price visibility but also add a modern and technological touch to the totem.
Meanwhile, the main body of the totem remains both visually appealing and informative. To create a balanced look, the side columns are intentionally covered with gray panels, offering a more understated aesthetic. This neutral finish complements the overall design without detracting from the impactful price display. As a result, the totem seamlessly blends functionality and aesthetics, effectively communicating essential information while integrating elegantly into its surroundings.
VALE+ FUEL STATION FAÇADE
The owners tasked us with emphasizing the station’s canopy and showcasing the design and professionalism of the establishment. To fulfill this vision, we meticulously crafted the new canopy for the Vale+ fuel station using ACM. We enhanced its structure by incorporating a carefully designed gradient with embossed elements, creating depth and a unique visual appeal.
Additionally, we strategically placed the brand’s logo on the side of the canopy to reinforce its identity. These improvements not only met the owners’ expectations but also elevated the station’s visual presence, making it more striking, recognizable, and appealing to customers.
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