VISUAL IDENTITY GAS STATION
M&S PETRO
OVERVIEW
Visual identity for M&S Petro gas station! Located in the city of São Bernardo, Maranhão, the client entrusted us with the creation of the brand and the construction of all the station’s elements. From the very beginning, our team worked with focus and dedication, developing and executing the project with mastery. As a result, we exceeded all the owner’s expectations and delivered a visual identity that is impactful and aligned with the business concept.
SERVICES
| ACM CANOPY FASCIA | STOREFRONT FAÇADE |
| COLUMN CLADDING | PRICE TOTEM |
| PUMP COMMUNICATOR | SIGNBOARD |
PRODUCTION
After defining black, yellow, and silver as the base colors of the visual identity, we began building all the station’s elements with the goal of conveying a serious, modern, and contemporary appearance. To achieve this, we followed a detailed plan that guided every stage of development. Next, our team designed pump signage with ACM-coated parts, which not only streamlined execution but also optimized the labor involved. Even so, we maintained high aesthetic standards and ensured technical quality in every detail of the project, consolidating a final result that is both functional and visually striking.
M&S Petro GAS STATION FACADE
The canopy fascia received an advanced molding on the upper section, along with embedded lighting to enhance the station’s nighttime visibility. As a result, the silver and yellow tones highlight the structure and increase long-distance visibility. Next, we developed ACM column cladding, which ensures durability while making maintenance easier. In addition, we opted for a simple yet elegant design that preserves the harmony of the overall visual concept. Finally, the price totem was designed to be modern and imposing; it prominently displays the brand and fuel prices on large LED panels. This way, the public can clearly view the information even from afar, making communication more direct and efficient.
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