GAS STATION VISUAL DESIGN
FRONTEIRA
OVERVIEW
Fronteira gas station visual design! Located in Icaraíma, in the state of Paraná, the owners decided to carry out a complete renovation of the station’s visual identity to attract more customers and, consequently, increase the station’s revenue. To achieve this, our team met with them and, after several discussions, developed a project that satisfied everyone and significantly elevated the brand’s presence in the region, creating a more modern, functional, and visually impactful environment for all visitors.
SERVICES
| COLUMN CLADDING | PUMP SIGNAGE |
| PROJECT | PRICE TOTEM |
| STORE FRONTAGE | CANOPY FASCIA IN ACM |
PRODUCTION
During the meetings with the owners, they consistently emphasized the importance of conveying the brand’s seriousness, and we understood that this was a key priority in developing the station’s visual elements. For that reason, we chose to highlight the color black throughout the project, as it communicates elegance and strength—values the owners wanted to reinforce in every detail. We applied this color to the column cladding, the pump signage, and the convenience store façade. This ensures a strong and cohesive visual identity that attracts customers and, consequently, strengthens the station’s credibility.
FRONTEIRA GAS STATION FACADE
Unlike most gas stations today, gas station Fronteira features a canopy fascia with a unique visual design, the result of our team’s dedicated and professional work. To achieve this, we used high-quality, durable materials, ensuring the best finish and long-term resistance for the client. We built the fascia in ACM, carefully incorporating raised elements in the brand’s colors to reinforce the station’s visual identity in a striking way.
In addition, we installed the station’s name in molded acrylic on the sides of the canopy, adding prominence and elegance to the façade. With these choices, we successfully captured customers’ attention and enhanced the station’s value in a memorable and lasting manner.
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