FILLING STATION FAÇADE
METTA
OVERVIEW
A gas station located in Magé, Rio de Janeiro had a different name, but the new owner of the business decided to change it, giving rise to Metta Gas Station. Determined and knowledgeable in the gas station industry, she knew that it required more than just a facade for the gas station, but a creation of a new brand along with a complete visual identity project.
SERVICES
| VISUAL IDENTITY | DESIGN STANDARDS |
| 3D MOCKUP | |
| LOGO DESIGN | |
| 3D PROJECT |
LOGO DESIGN
By the client’s choice, we used the colors blue, orange, and white. We always opted for white in illuminated areas and the logo to further enhance the prominence, as it is the color that stands out the most when viewed from a distance. We created a logo with an icon that subtly resembles the letter “M” and applied it prominently on the canopy, the totem, and the background of the gas station.
3D VISUAL IDENTITY
We completely revitalized the building using the same colors as the gas station, with the addition of a canopy and breeze cladding on the upper floor. To further enhance visibility, we positioned a new totem at the corner of the gas station, displaying both fuel prices and the brand itself.
DESIGN STANDARDS
With the approved design of the Metta gas station façade, we have concluded our work by delivering a descriptive memorandum that includes measurements, views, and detailed information about materials, colors, textures, and lighting.
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