PETROL STATION VISUAL IDENTITY
MARCHADOR
overview
A gas station called Marchador, located in Cruzília, Minas Gerais. We developed a new logo and visual identity for the client, as well as the convenience store façade, cashier area, car wash, and oil change section.
services
| VISUAL IDENTITY | |
| 3D MOCKUP | |
| LOGO DESIGN | |
| 3D PROJECT |
LOGO DESIGN
In the development of the logo, the request was clear and specific, a horseshoe and the universal symbol of the Manga Larga Marchador horse breed, of which Cruzília in Minas Gerais is considered the capital.
3D VISUAL IDENTITY
With the masonry work already covered with brick-like cladding, it was not difficult to determine the visual identity of the gas station. The context of the station called for a rustic-modern look, so we applied the concept of burnt cement in the form of a portal to highlight the convenience store. Additionally, we added a red ACM panel to complement the brick-like cladding.
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