GAS STATION VISUAL
REDE MAIS
OVERVIEW
Discover the visual project of the Rede Mais gas station! Situated in the vibrant city of Cabrobó, Pernambuco, this unit proudly represents the renowned Rede Mais network. From the outset, our team focused on completely revamping the establishment’s appearance. We created and installed new elements to emphasize modernity and reinforce the brand’s identity. Once the owners approved the project, we immediately started the renovation, successfully transforming the station into a more appealing and functional space for customers.
SERVICES
VISUAL IDENTITY | LOGO DESIGN |
3D PROJECT | GUIDELINES |
PRODUCTION
The fueling area offers expansive space, allowing us to incorporate new elements and a refreshed design seamlessly. To enhance the project, we introduced custom ACM pieces. For example, we created informational signage to highlight the services available in each section of the yard, catering specifically to cars and trucks. Furthermore, we left the columns uncovered, as requested by the client, opting for a sleek black paint finish to maintain a minimalist aesthetic.
REDE MAIS GAS STATION FAÇADE
We prioritized making the canopy the most prominent and elaborate element of the station, showcasing the pinnacle of the innovative design we set out to achieve. Its unique style draws attention instantly, positioning it as the architectural focal point and captivating customers from the moment they arrive.
We carefully planned the design of the fueling areas to complement the canopy, ensuring visual harmony enhanced by the logo displayed in bold uppercase letters on both sides. This strategic choice not only strengthens brand promotion but also guarantees clear and impactful visibility from every angle. Additionally, by stamping the logo on the sides, we reinforced a cohesive and easily recognizable identity throughout the station.
To preserve elegance while maintaining a clean visual appeal, we chose to install the pump communicators directly on the columns. This decision creates a practical yet aesthetically pleasing solution, simplifying navigation and providing customers with a more organized and seamless experience.