PETROL STATION DESIGN
AGROVILA
OVERVIEW
A well-known gas station in the region of Santa Maria das Barreiras, with a high flow of vehicles, was acquired by an investor. They decided to change the name of the gas station to Agrovila and requested the creation of a new image to foster greater customer engagement.
SERVICES
| VISUAL IDENTITY | DESIGN STANDARDS |
| 3D MOCKUP | |
| LOGO DESIGN | |
| 3D PROJECT |
LOGO DESIGN
We created the new brand for Agrovila Gas Station, with a well-crafted letter “A” as a symbol, which was applied to the roof fascia. The requested design colors were blue, yellow, and white, and another requirement was to have an eye-catching lighting design without incurring high execution and maintenance costs.
3D VISUAL IDENTITY
In all the communication components of this project, we opted for simplified and straightforward formats, always aiming for a low project and execution cost, in order to focus on a good cost-benefit ratio and a lower final fuel price, making it accessible to all population segments.
DESIGN STANDARDS
We prioritized a straight header with no protrusions in its structure, highlighting only the brand and a white illuminated strip to catch the attention of those passing by on the highway and attract more customers.
Related Works
Petrovia gas station convenience store
